To practice journalism in the classical tradition of presenting the news and features in an exciting style with impact, objectivity and appeal that generate returns to all stakeholders, the investors and the practitioners
The Sun fervidly subsists on Teamwork, Respect, Innovation, Integrity and Professionalism (TRIP) as core values.
We believe strongly that team work is expedient in order to effectively and efficiently serve our customers (readers) and other stakeholders.
WE believe in treating our employees and other people with respect and dignity, in a fair and equitable manner
We are committed to continuous innovation as the best means to deliver value. We also believe in conducting our business with integrity and with the highest standard of ethics and accountability.
We are committed to being a professional, flexible and a learning organization.
